Terms & Conditions

Last Updated: November 15, 2025

Plain English Summary: By using our website, purchasing our digital products, or subscribing to our email list, you agree to these terms. We collect your email to deliver digital products and send you updates. You can unsubscribe anytime. All purchases are made directly through our website (powered by MailerLite with Stripe payment processing).

Contact us at hello@alphabetguides.com with questions.

  1. Definitions

"Service" means the website at https://www.alphabetguides.com and all content, features, and services provided through it, including the purchase and delivery of Digital Content.

"You" or "User" means any person who accesses or uses our Service.

"Operator" or "we" or "us" means Alphabet Guides, an unincorporated trading name operated as a sole proprietor in the UK. Contact details are available via hello@alphabetguides.com.

"Content" means all text, graphics, images, audio, video, code, software, website design and other materials available through the Service.

"Digital Content" or "Digital Products" means any downloadable or electronically delivered materials provided via the Service, including, without limitation, health and fitness guides, e-books, templates, workout plans, meal plans, educational materials, reports, and other downloadable or online materials, whether provided for free or for purchase.

"Third-party Links" means links to external websites, products, or services not owned or controlled by us.

"Subscriber" means a User who has provided their email address to receive our Digital Content and communications.

"Purchase" means any transaction where you pay for Digital Content through our Service.

  1. Acceptance and Acknowledgement

By accessing our website, downloading our Digital Content, subscribing to our email list, or making a purchase, you agree to be bound by these Terms & Conditions. If you do not agree to these terms, please do not use our Service.

  1. Eligibility and Age Requirements

You must be at least 13 years old to use our Service or provide your email address. Users under 13 are prohibited from subscribing to, downloading, or purchasing our materials. We recommend parental guidance for users aged 13-17. Our Privacy Policy at www.alphabetguides.com/privacy contains additional age-related provisions that align with these requirements.

  1. Scope of Service

Our Service provides health and fitness Digital Content (for example: fitness guides, workout plans, meal plans, e-books, templates, educational materials, and other downloadable or online materials) either for free in exchange for your email address or for purchase. We may also provide blog posts, newsletters, and promotional content.

Important: All purchases of Digital Content are made directly through our website, which is powered by MailerLite. Payment processing is handled securely by Stripe. By making a purchase, you agree to Stripe's terms of service and privacy policy in addition to these Terms.

  1. Purchases and Payment

5.1 Purchase Process

To purchase Digital Content, you must: • Provide a valid email address • Provide valid payment information • Complete the checkout process • Accept these Terms & Conditions

5.2 Payment Processing

All payments are processed securely by Stripe through our MailerLite platform. We do not store your complete payment card details. By making a purchase, you authorise us to charge your payment method for the stated price.

5.3 Prices and Currency

All prices are displayed in the currency shown at checkout. Prices are subject to change, but changes will not affect orders already placed.

5.4 Order Confirmation

Upon successful payment, you will receive an order confirmation email containing: • Details of your purchase • Access instructions for your Digital Content • Receipt for your records

5.5 Delivery

Digital Content will be delivered electronically via email or through a download link immediately upon successful payment. Delivery timeframes are typically immediate, but may take up to 24 hours. If you do not receive your Digital Content within 24 hours, please contact hello@alphabetguides.com.

5.6 Failed Payments

If payment fails, your order will not be processed. You may attempt the transaction again or contact hello@alphabetguides.com for assistance.

  1. Refund and Cancellation Policy

6.1 Digital Content Nature

As our products are digital and delivered immediately upon purchase, we generally cannot offer refunds once you have accessed or downloaded the Digital Content.

6.2 Exceptional Circumstances

We may offer refunds in exceptional circumstances, such as: • Technical issues preventing access to Digital Content • Duplicate purchases made in error • Digital Content materially different from the description

6.3 Refund Requests

To request a refund, contact hello@alphabetguides.com within 14 days of purchase with: • Your order number • Email address used for purchase • Reason for refund request

6.4 Refund Processing

Approved refunds will be processed within 14 days and returned to your original payment method. Processing times may vary depending on your payment provider.

6.5 Consumer Rights

Nothing in this policy affects your statutory rights as a consumer, including rights under consumer protection legislation in your jurisdiction.

  1. Email Subscription and List Management

7.1 Subscription Process

To receive free Digital Content or updates, you may provide your email address via our website forms. By doing so, you will be clearly informed about what you are subscribing to before providing your email address.

7.2 Purchase-Related Subscriptions

When you make a purchase, your email address will be used to: • Deliver your purchased Digital Content • Provide customer support • Send transactional emails related to your purchase • Send marketing communications only if you have provided consent

7.3 Consent and Communications

By subscribing or providing consent at checkout, you explicitly consent to receive: • Digital Content you requested or purchased • Occasional emails about related content and promotions • Service updates and important notices

We keep consent logs (including timestamp, IP address where applicable, and consent wording) to demonstrate compliance with data protection requirements.

7.4 Unsubscribe and Suppression Policy

You may unsubscribe from marketing emails at any time using the link in our emails or by contacting hello@alphabetguides.com. We process unsubscribe requests promptly and remove unsubscribed addresses from marketing lists within 24–72 hours.

We retain a suppression record (hashed email + unsubscribe date) for 3–6 years to ensure you are not re-contacted in error. Re-subscription requires you to complete the subscription process again.

Note: Unsubscribing from marketing emails does not prevent us from sending transactional emails related to purchases or account matters.

7.5 List Management

We reserve the right to remove subscribers who breach these terms or whose email addresses bounce repeatedly.

  1. Intellectual Property and Licence

8.1 Ownership

All content on our Service, including Digital Content, text, images, designs, workout plans, meal plans, and website design, is owned by us and protected by copyright and other intellectual property laws.

8.2 Limited Licence

We grant you a limited, non-exclusive, non-transferable, non-commercial licence to download and use Digital Content you have purchased or received for your personal use only.

8.3 Restrictions

You may not: • Redistribute, share, or resell the Digital Content • Use the Digital Content for commercial purposes • Modify, adapt, or create derivative works • Remove copyright notices or attribution • Use our trademarks or branding without authorisation • Share access credentials or subscriber-only content with others

8.4 Permission Required

Any use beyond personal use requires our prior written permission. Contact hello@alphabetguides.com for requests.

8.5 Health and Fitness Content Specific

Our workout plans, meal plans, and fitness guides are designed for individual use only. You may not use them to train clients, create derivative training programs, or incorporate them into commercial fitness services without express written permission.

  1. User Obligations and Prohibited Uses

You agree to: • Use our Service lawfully and respectfully • Provide accurate information when subscribing or purchasing • Respect our intellectual property rights • Comply with all applicable laws • Keep your access credentials secure

You must not: • Use automated tools to scrape or harvest content • Share login credentials or purchased content with others • Use our Service for illegal or unauthorised purposes • Attempt to interfere with the Service's operation • Violate any third party's rights • Impersonate any person or entity • Abuse our refund policy through fraudulent requests

We reserve the right to suspend or terminate access for users who breach these terms.

  1. Third-Party Links and Affiliate Relationships

10.1 External Links

Our Service may contain links to third-party websites, products, or services (for example, fitness equipment, supplements, or additional resources). These are provided for convenience only.

10.2 No Responsibility

We are not responsible for third-party content, terms, privacy policies, or business practices. Any purchases or interactions with third parties are solely between you and them and are governed by their terms and policies.

10.3 Affiliate Disclosure

Some links may be affiliate links where we receive a commission if you make a purchase. This relationship does not affect the price you pay. Affiliate relationships do not influence our product recommendations, which are based on our genuine assessment.

  1. Health and Fitness Disclaimers

11.1 Not Medical Advice

IMPORTANT: Our Digital Content, including fitness guides, workout plans, and meal plans, is for educational and informational purposes only. It does not constitute medical, nutritional, or professional health advice.

11.2 Consult a Professional

Before starting any new fitness program, diet, or making changes to your health routine, you should: • Consult with a qualified healthcare professional • Discuss any existing health conditions or concerns • Obtain medical clearance for physical activity if recommended • Seek professional nutritional advice for dietary changes

11.3 Individual Responsibility

You acknowledge that: • Fitness and nutrition programs carry inherent risks • Results vary based on individual circumstances • You are solely responsible for your health and safety • You assume all risks associated with following our content • We are not liable for any injuries, health issues, or adverse effects

11.4 Not a Substitute for Professional Care

Our content does not replace professional medical, nutritional, or fitness advice. If you experience pain, discomfort, or health concerns while following our programs, stop immediately and consult a healthcare professional.

11.5 Accuracy of Information

While we strive for accuracy, health and fitness science evolves. We do not guarantee that all information is up-to-date or suitable for your specific circumstances.

  1. General Disclaimers

12.1 No Warranties

We provide our Service "as is" without warranties of any kind, whether express or implied. We do not guarantee: • Accuracy, completeness, or currency of information • Uninterrupted or error-free access • Specific results from using our Digital Content • Suitability for any particular purpose

12.2 Results Disclaimer

Individual results from using our fitness guides, workout plans, or meal plans will vary based on numerous factors, including genetics, effort, consistency, current fitness level, and adherence to the program. We make no guarantees about specific outcomes.

12.3 Your Responsibility

You use our content at your own risk and are responsible for evaluating its suitability for your circumstances.

  1. Security and Data Protection

We take reasonable technical and organisational measures (e.g., HTTPS, encryption, access controls) to protect your data, but we cannot guarantee absolute security. See our Privacy Policy at www.alphabetguides.com/privacy for full details on data handling, including our use of MailerLite and Stripe as processors.

  1. Limitation of Liability

14.1 Consumer Rights

Nothing in these Terms excludes or limits our liability for: • Death or personal injury from our negligence • Fraud or fraudulent misrepresentation • Any other liability that cannot be limited by law

Consumers retain all statutory rights under applicable consumer protection legislation.

14.2 Business User Liability Cap

For business users, our total aggregate liability for any claims arising from your use of our Service is limited to the greater of £100 or the total amounts paid by you in the 12 months before the claim.

14.3 Excluded Damages

Subject to clause 14.1, we shall not be liable for any: • Indirect or consequential damages • Loss of profits, revenue, or business • Loss of data or information • Special, punitive, or exemplary damages • Injuries or health issues arising from following our fitness or nutrition content • Failure to achieve specific fitness or health goals

14.4 Service Interruptions

We are not liable for service interruptions, delays, or technical failures beyond our reasonable control.

  1. Indemnification

You agree to indemnify and hold us harmless from any third-party claims, damages, or expenses arising from: • Your breach of these Terms • Your misuse of the Digital Content or Service • Your unlawful acts • Injuries or health issues arising from your use of our fitness or nutrition content • Your sharing or redistribution of purchased Digital Content

This indemnity excludes claims arising from our negligence or willful misconduct.

  1. Termination

16.1 Our Rights

We may suspend or terminate your access to our Service for: • Breach of these terms • Fraudulent activity • Abuse of the Service • Other reasonable cause

16.2 Effect of Termination

Upon termination: • Your right to access the Service ceases immediately • Your licence to use Digital Content is revoked • You must cease all use of our Digital Content • Provisions relating to intellectual property, disclaimers, liability, and indemnification survive termination

16.3 Voluntary Termination

You may stop using our Service and unsubscribe from our emails at any time. Termination does not entitle you to a refund for Digital Content already delivered.

  1. Changes to Terms & Conditions

We may update these Terms & Conditions from time to time. We will: • Post changes on our website with the updated "Last Updated" date • Send email notification to subscribers for material changes • Provide reasonable notice before changes take effect where required by law

Continued use of our Service after changes constitutes acceptance of the updated terms.

  1. Privacy, Data Processing and Cookies

18.1 Data Handling

Our collection and use of personal information is governed by our Privacy Policy at www.alphabetguides.com/privacy. By using our Service, you consent to such processing in accordance with our Privacy Policy.

18.2 Service Providers

We use MailerLite (hosted in Ireland/Germany/Netherlands) as our website platform, email service provider, and digital product sales processor. Payment processing is handled by Stripe. These providers process personal data only on our instructions under Data Processing Agreements and with appropriate safeguards.

18.3 Cookies

We use minimal essential cookies necessary for website functionality. We do not use non-essential tracking or advertising cookies. See our Privacy Policy for details.

  1. Copyright and Takedown Procedure

If you believe content on our Service infringes your copyright, please contact hello@alphabetguides.com with: • Your contact details • Identification of the copyrighted work • Location of the infringing material on our Service • Statement of your authority to act • Statement of good faith belief that use is not authorised

We will review your request promptly and take appropriate action where necessary.

  1. Dispute Resolution and Governing Law

20.1 Governing Law and International Users

These Terms are governed by the laws of England & Wales. If you access the Service from outside the UK, local laws may apply and may provide additional consumer rights.

20.2 Informal Resolution

Before starting formal proceedings, please contact us at hello@alphabetguides.com to attempt to resolve any disputes informally. We are committed to resolving issues amicably where possible.

20.3 Alternative Dispute Resolution

If informal resolution fails, both parties may agree to mediation or arbitration through a recognised dispute resolution service. Participation in alternative dispute resolution is voluntary and requires mutual consent.

20.4 Court Proceedings

You retain the right to bring proceedings in the courts of England & Wales or, if you are a consumer resident elsewhere, in the courts of your country of residence.

  1. Legal Notices

Legal notices may be sent by email to hello@alphabetguides.com with the subject line "Legal Notice — Alphabet Guides". Notices are effective upon our acknowledgement, and we may request reasonable verification for formal legal communications.

  1. Miscellaneous

22.1 Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including natural disasters, government actions, pandemics, or technical failures.

22.2 Assignment

We may assign these Terms to a successor entity. You may not assign your rights without our written consent.

22.3 Severability

If any provision is found unenforceable, the remaining provisions continue in full effect, and the unenforceable provision shall be modified to the minimum extent necessary to make it enforceable.

22.4 Electronic Communications

You consent to receive communications from us electronically, and such communications satisfy any legal requirement for written notice.

22.5 Waiver

Our failure to enforce any provision does not constitute a waiver of our rights. Any waiver must be in writing and signed by us.

22.6 Entire Agreement

These Terms & Conditions, together with our Privacy Policy, constitute the entire agreement between us regarding your use of our Service and supersede all prior agreements or understandings.

22.7 Interpretation

Headings are for convenience only and do not affect interpretation. "Including" means "including without limitation." References to "days" mean calendar days unless otherwise specified.

22.8 Third-Party Rights

These Terms do not confer any rights on third parties under the Contracts (Rights of Third Parties) Act 1999.

  1. Contact Information

For questions about these Terms & Conditions, customer support, or refund requests, please contact us at:

Email: hello@alphabetguides.com Website: https://www.alphabetguides.com

We aim to respond to all enquiries within 5 business days.